Professional training for sales, marketing and leadership
With 30 years of international experience in the industry, we run structured in-house training with a special focus on agriculture and food.
From the first needs analysis to interactive lessons, specialist workshops and support out in the field, we work with you personally every step of the way.
Training for every department
All our programmes can be booked as in-house sessions, either at your premises or somewhere a bit special. We fit around your team, your topic and your calendar.
- Sales and field sales teams
- Marketing and product management
- Managers at every level
- Newcomers to the industry from other fields
Lots of ways to learn

In-house certificate course
Our Sales Excellence programme teaches structured methods for customer analysis, sales conversations and entrepreneurial thinking. It strengthens teams and individuals alike, brings clarity to the sales process and delivers results that last.
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Mentoring programmes
We work closely and in complete confidence with career starters, specialists and managers. Together we develop working style, leadership and strategic thinking, and make sure your resources go where they count.
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Specialist courses and workshops
In workshops on topics like sustainable supply chains, crisis management, start-ups and non-profits, teams work out practical answers to real challenges and find their bearings when things get complicated.
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Seminars in Kiel
Practical know-how and fresh ideas on sales, leadership, responsibility, sustainability and crisis management. Short, useful and ready to put into practice. Just ask us about upcoming dates.
Find out moreWhat the textbooks leave out

Teaching, not coaching
We teach proven sales methods that work whether or not you are a born salesperson.
This isn't about smoothing out strengths and weaknesses or “motivating” people with pep talks. It's about processes that work and keep the customer at the centre.
That's how you build a professional sales organisation.

Theory is great when it works in practice
That's why we work with you in person and stay in touch for the long run. From proven models and 30 years in the industry, we pick whatever works best for your situation.
And when we keep raising the bar together, we're ready for whatever comes next.

We take the pressure off
In a world of constant self-optimisation and pressure to perform, we'd rather talk about systems that work for everyone. That's motivating, saves energy and gets results. We show you how to handle structures in the market, with customers, inside your company and in your own working day.
That's also why our courses take place in person, face to face.
How we work together
- EnquiryTell us what you need, how big your team is and which topic you have in mind.
- PlanningWe suggest a format and agree on content, duration and dates.
- DeliveryWe come to you, with follow-up and individual support if you'd like.